Consumer Surveys

Retrieving information from consumers is a very important feedback process for retailers, FMCG manufacturers and, in general, for any company that works with the public. Through this service we want to provide relevant information for making business decisions about the products placed on the market.

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Analytical data about consumers

The information that can be retrieved refers to segmentation data, preferences, consumption habits, motivating factors, but may include any other relevant information depending on the specifics of the customer.

Analytical services for consumers

The consumer data collection service allows you to connect with your customers to better understand their desired motivations, purchase motivations and consumption habits. A mission to take over data from consumers can be achieved through field interviews, focus group methods, telephone discussions, questionnaires taken through social networks, etc.

Who needs these services?

These services can be requested by any company that markets products or services to consumers, in any field (FMCG, durable goods, medical, financial services, etc.).

How do you ensure the selection of respondents?

Respondents are selected in such a way as to ensure a representative sample of the entire population concerned (consumers of the products / services analyzed).

What types of information can you download and how often?

Segmentation information (such as age, gender, education, income, etc.) as well as information on consumer behavior, factors that determine the purchase decision, preferences, evaluation of product / service characteristics, etc. can be taken over.

How long does a consumer intelligence mission take?

The fact-finding missions may be carried out at national level for relatively short periods, depending on the subject of the research and the number of collection steps envisaged. Normally, a national campaign can be organized within 2-6 weeks.

How much do the services cost?

The budget for such a project is determined by the extent of the research, the number of respondents, the complexity of the questionnaire, as well as other project-specific factors. For a concrete price offer, you can use the Offer Request form.

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